Posted By: Richie Hall December 5, 2025
The REPORTER
Pacers Sports & Entertainment and JAKKS Pacific Toys today announced the tip off of the 16th annual Big Toy Giveaway, a holiday tradition that delivers toys to children in need across Indiana.
Since its launch in 2009, the Big Toy Giveaway has been fueled by the generosity of Stephen Berman, founder and CEO of JAKKS Pacific Toys, and his long-standing friendship with Herb Simon, owner of Pacers Sports & Entertainment. The annual statewide effort has delivered hundreds of thousands of toys to Hoosier children through a network of more than 100 community partners.
“Stephen has brought joy to countless Hoosier children over the years, creating memories that last a lifetime,” Simon said. “His generosity and commitment to this program year after year continues to make an extraordinary impact.”
“This annual holiday tradition began with friendship and grew into something much bigger,” Berman said. “It’s an honor for JAKKS Pacific Toys to work alongside the Pacers Sports & Entertainment family to help bring holiday cheer to kids and families who need it most.”
This month, PS&E will again partner with local nonprofits to distribute toys through a series of in-person events throughout the state bringing together local officials, Indiana Pacers and Indiana Fever personalities, and other special guests. Toy giveaway events are scheduled in seven cities, including Bloomington, Indianapolis, Knightstown, Muncie, Noblesville, Plymouth and Vincennes.
